AI WhatsApp Reactivation — 45-Day Win-Back for F&B
AI WhatsApp reactivation targets guests inactive 45+ days with high historical AOV, drafts personalized win-back copy, and tracks opens, redemptions, and returned GMV in one dashboard.
Key specifications
- Typical segment: last visit >45 days + AOV above store median
- WhatsApp open rates often exceed 80% vs. email for SG F&B
- POS-settled vouchers tie message to verified revenue
How operators use this
Batch blasting inactive lists erodes brand trust. Score churn risk, generate offer copy matched to past basket, and let managers approve before send. Compare contacted vs. holdout groups on 7/14/30-day return rate—not send volume alone.